Care:

We prioritize our clients’ needs and values, building strong, lasting relationships while providing personalized fiduciary care, tailored to their financial goals.

Holistic Approach:

We leverage our strategic network of professionals and resources to offer comprehensive planning, ensuring our clients receive holistic advice and specialized solutions.

Excellence:

We embrace creativity and innovation, continuously improving our process to deliver efficient, high-performing solutions to meet our clients’ evolving needs.

Moufid (MJ) Jarjour P.Eng, CIM®, CKA®

Portfolio Manager and Wealth Advisor

Moufid (MJ) Jarjour founded Activate Wealth in 2024 with a vision to empower high-performing professionals and entrepreneurs to steward their wealth with wisdom and purpose. With over 15 years of experience across both corporate and boutique business environments in Canada and the U.S., MJ brings a rare mix of executive presence and technical depth to every client conversation. A graduate of McGill University with a degree in Engineering, MJ began his career in engineering project management and product strategy, earning his Professional Engineering license. In 2019, he transitioned into wealth management, driven by a desire to make a deeper impact in people’s lives. He trained under seasoned advisors and earned his CIM® designation in 2022. MJ is known for his strategic thinking, relational depth, and ability to guide clients with clarity and conviction. Whether you’re scaling a business, planning for your family’s future, or aligning your financial life with your values, MJ provides trusted, thoughtful counsel to help you navigate complexity and steward wealth with purpose. He is CIRO-licensed in AB, BC, ON, and QC.

Sarah Jarjour B.Comm, CHS®

Insurance Advisor

Sarah Jarjour founded Activate Insurance in 2024 with a mission to protect what matters most—people, families, and businesses. With 15 years of combined experience in corporate and boutique small-business settings, Sarah brings both strategic insight and deep relational care to every client interaction. A graduate of McGill University with a Bachelor of Commerce, Sarah began her career in Human Resources, where she specialized in strategic HR and talent development for mid- to large-sized organizations. In 2017, she transitioned into the insurance industry, discovering a deep passion for helping clients safeguard their financial well-being through thoughtful, tailored protection strategies. Sarah holds the CHS® designation and is currently pursuing her CFP and CLU® designations. Her strength lies in building long-term relationships rooted in empathy, trust, and a genuine heart for people. Whether advising on personal insurance, business continuity, or legacy planning, Sarah leads with care and conviction—serving as a reliable ally to clients navigating both everyday risks and life’s biggest transitions. She is insurance licensed in AB, BC, SK, and ON.

*Insurance products and services are offered through Activate Insurance Planning Inc., an independent and separate company from Designed Securities Ltd. Only products and services offered through Designed Securities Ltd. are covered by the Canadian Investor Protection Fund.

What Our Clients Are Saying

  • “Working with Moufid Jarjour at Activate Wealth has been an incredible experience. Over the past four years, he has consistently made sound decisions that have yielded significant returns on our investments. What sets Moufid apart is his dedication to understanding my unique financial goals and crafting strategies that truly align with my needs. His expertise and attention to detail give me complete confidence in my financial future. As an up-and-coming leader in the finance world, Moufid combines exceptional knowledge with a personal touch, making every interaction meaningful. I highly recommend Activate Wealth to anyone looking for a trusted partner in wealth management.”
    ~ B.G. – President and Owner at a 3rd generation family business
  • “Working with Sarah and Moufid has been an incredibly transformative experience.
    Sarah has taken the time to deeply understand my husband’s and my needs, crafting personalized insurance plans that make us feel secure about our family’s future. Moufid has shown the same dedication to our wealth-building goals. His market expertise has been invaluable, guiding us through financial decisions with clarity and confidence. I appreciate the ongoing communication and regular check-ins throughout the year to discuss our progress and update our goals or strategies as needed. It’s reassuring to have a team that adapts and keeps their services personalized as life circumstances change. I have great peace of mind knowing they always have our best interests at heart. I wholeheartedly recommend their services to anyone seeking knowledgeable, trustworthy, and genuinely caring wealth and insurance advisors.”
    M.M. – Health Care Professional
  • “Moufid has been my financial advisor for the past 4 years. I was looking not only for someone who could help me manage my finances, but someone who would help me improve my financial literacy. After starting a career with little financial direction and high income, Moufid helped me prioritize my goals and plan for the future. He took into account several important milestones in our life and guided us with sound financial advice. Our family feels well supported with Moufid at our side. He always makes himself available and is happy to share his extensive knowledge. I cannot recommend him enough.”
    S.K. – Family Physician
  • “I can confidently say that Moufid is an exceptional advisor. Over the past three years, he has significantly improved the performance of my RRSP, which I had previously self-managed with suboptimal results. Moufid’s expertise and attentiveness have been invaluable; he is always ready to answer questions and thoroughly explain his investment decisions. Notably, he invests his own funds into the same investments, demonstrating a personal commitment to achieving returns and protecting capital. I highly recommend him to anyone seeking reliable and sound financial advice.”
    ~ A.L. – Regional Manager for provincial municipality
  • “Moufid at Activate Wealth has been an absolute gem to work with! The results my husband and I have had after 4 years has been amazing. What I love most about working with Moufid is how he really takes the time to listen and understand my financial goals. When we had our first child, he went over all our choices, and we feel very confident in his strategy to help grow our son’s finances for the future. Moufid’s warm and friendly approach makes every conversation enjoyable, and I know my family is in the best hands.”
    ~ F.G. – Professional Stylist at a custom luxury clothier
  • “After being skeptical about investing my life savings in anything beyond very conservative options, I turned to Moufid as my financial advisor. His unique approach of prioritizing risk management before chasing returns gave me the confidence I needed to step into the markets. Moufid is incredibly approachable and always eager to share his extensive knowledge. Unlike most financial advisors, he doesn’t just talk about the financial markets but instead focuses on my overall financial well-being. It is clear that his background as an engineer shapes his approach; everything he does is grounded in logic and thorough analysis. I feel secure knowing that my financial future is in such capable hands.”
    ~ P.B. – Deployment Engineer at an EPCM firm
  • “Working with Moufid has been a game-changer for our financial well-being. Not only does he offer sound financial advice, but also genuinely cares about our overall success and happiness. His approach goes beyond just numbers and investments; it’s about understanding our goals and challenges, both individually and as a couple. With Moufid, we feel supported in every aspect of our financial journey, and we know he is as invested in our success as we are. We couldn’t ask for a better partner in our financial planning.”

    ~ D.M. – Project Manager at an engineering consulting firm
  • “Moufid has been the most professional and knowledgeable advisor I’ve ever worked with. He genuinely cares so much about your financial needs and listens attentively to everything you say.”

    ~ C.C. – Optometrist
  • “I strongly recommend working with Moufid. He has guided me in making the best decisions for my retirement planning in a clear and helpful manner. He has always been responsive, approachable and very knowledgeable.”
    G.M. – Pharmacist and Business Owner

  • “Partnering with Moufid has been a pivotal move in optimizing our financial strategy. Prior to working together, our approach felt fragmented and lacked the precision needed for sustainable growth. Moufid’s guidance has not only refined our understanding of complex financial concepts but introduced us to advanced strategies that have significantly reduced our tax burden and interest expenses. His expertise has empowered us to make smarter, data-driven decisions, transforming our financial trajectory. We now have a structured plan in place and the confidence knowing Moufid will be our trusted Advisor for the long term.”
    I.M. – Expat Engineer